Every store, same scale

online revenue by catchment · 12 wks

Somerset West · opened Mar

+12.4%

Canal Walk

+1.9%

Gateway

+3.1%

Menlyn

−0.4%

Tygervalley

+2.2%

Eastgate

−1.8%

Cavendish

+0.8%

V&A Waterfront

+2.6%

Shared y-scale, deliberately — only the new store's catchment breaks trend. Small multiples beat one crowded chart.